Gloucester Road carsIt seems unlikely that local residents will experience any benefits from a new parking app aimed at easing parking which is to be trialled in Bristol on the Gloucester Road and along North Road.

It is claimed by the app's developers that 'we are here to contribute tangible solutions to the problems faced in cities. By improving the information flow around parking, we can ease congestion, reduce pollution and save people’s time. By involving the community, this becomes your solution too. So that it benefits everyone. By the people, for the people'.

However, one wonders if this is a somewhat cynical attempt to endow the app with green credentials. While it has the potential to ease the parking problem faced by drivers wanting to use the Gloucester Road shops, the side effects of the app might well have negative effects on both local pollution levels and parking for residents by simply encouraging more cars into the area.

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